1 Hotels is a new boutique hotel concept. Their goal was to not just focus on the rooms but the natural spaces, neighborhoods, and local experiences that surround them. Everything from design to the raw materials was inspired by each location.
Since they were redefining the hotel concept, we wanted to redefine what it meant to book a hotel.
By providing thoughtful stories and POVs we used nature and neighborhood to let travelers get to the heart of their destination.
We then helped them find the soul. The local places and events that make each city unique.
As well as rooms, on- and off-property amenities, activities, and events.
Travelers can then collect, save and book their travel itinerary in a way that’s never been done before by a hotel.
Of course this project was a team effort. We worked closely with the good folks at Mother Design on brand development and content creation.
Agency // POSSIBLE
Role // Creative lead